Comments on: Choosing your ecommerce products

By: Why we were woo’d by woo | Ecommerce Experiment

Why we were woo’d by woo | Ecommerce Experiment — Tue, 02 Feb 2010 11:55:52 +0000

[...] pretty daunting thought to have. We looked at the big reasons why we were doing it and what we were going to do, it’s not everyday two guys and then two guys and one girl decide to start selling jewelery [...]

By: Justin

Justin — Wed, 27 May 2009 19:19:46 +0000

Hi Joanne,
I think a customer’s experience is an incredibly important part of running an online business. We’ll be writing a blog post soon about how we’re going to design our own process. So many businesses are let down by poor customer service and it’s difficult to design a customer experience when you don’t have face to face contact.

Keep checking back for the post which will probably be live in about 2 weeks.

By: Valuable Internet Information » Choosing your ecommerce products | Ecommerce Experiment

Wed, 27 May 2009 04:15:03 +0000

[...] View original here: Choosing your ecommerce products | Ecommerce Experiment [...]

By: Joanne Richardson

Joanne Richardson — Wed, 27 May 2009 00:52:52 +0000

Really interested to see the next post on defining the market. It’ll be important to understand the competition and to established and research your target audience’s motivations. I think at this early stage it’s also really important to define the experience you want to create. Always important, but especially important with a product choice such as Jewellery – we all love it but we don’t NEED it (unless it’s exceptionally sparkly). Recent personal example, I don’t need business cards yet I’m getting moo business cards, why? Just because I want to experience moo.com. It seems a very personal and hands on process and I’m excited about customising and building my cards online. Furthermore I’m even more excited about them arriving in the post in their lovely moo.com packaging. It’s that level of satisfaction, engagement and excitement you’ll have to start thinking about now to be truly successful and beat the competition on the web.

By: Choosing your ecommerce products | Ecommerce Experiment

Choosing your ecommerce products | Ecommerce Experiment — Tue, 26 May 2009 21:19:16 +0000

[...] more here: Choosing your ecommerce products | Eco&#… Share and [...]

By: naeem

naeem — Tue, 26 May 2009 20:20:55 +0000

to add, when looking for a product:

Something that adds value to either ones possessions or their lifestyle

Eg. brighter globes for their headlights. Decent markups, small item, easy to ship, fairly universal (4 or 5 sizes covers 90% of cars)

cos i come from an online store selling car stuff, i thought of that quickly.