Ecommerce Experiment

I am Alex Irwin!

I am currently working for Carrot Media as part of an eight week work placement set up by Shell Step, a placement scheme matching students and graduates with valuable work experience in relevant businesses. After several interviews with other companies, I was excited to read about this company as the project they were offering for a prospective employee was like no other; the eCommerce experiment. At a time when it is getting progressively harder to find a job,  I would have welcomed any placement offered to me, hence why I am so excited to be part of such a unique project that I know I will enjoy.

I have just completed my second year studying Media, Communications & Cultural studies at Newcastle University and I am hoping to gain valuable experience in the media industry from this placement whilst offering my own ideas. Part of the Shell Step scheme is to find a student to be awarded ‘The UK’s most enterprising student’ through consideration of what each student has offered to their host company.

I must admit my knowledge in the field of social media is somewhat limited, however I am hoping my enthusiasm in this project will make up for what I lack in technical ability and those following this blog will agree that it’s hard not to get excited about the project.

Throughout my eight weeks here I will be assisting the team with:

• Market Research to maximise sales
• Advertising the eCommerce experiment
• Social Media sites
• Social Media Marketing
• Blogging the process
• Working with the national and local print media to gain interest
• Building Connections with both suppliers, potential customers and those interested in the project
• Product Buying
• Product Advertising
• PR

I am looking forward to learning from and inputting towards this project!